HAYWARD, Calif. — Cal State East Bay Athletics is excited to announce its new brand message, "Be Bold." This rebranding initiative marks a significant milestone in the department's evolution, reflecting our commitment to driving confidence, pushing boundaries, celebrating creativity, and making a meaningful difference in the classroom, across sports, and the world.
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A NEW ERA OF BRANDING |
As part of this rebranding effort, the department will update its visual identity in the coming year, including a new campus-wide logo, a new athletics website, and marketing materials to reflect the fresh brand message. Additionally, the department will launch a series of initiatives aligned with our core values to reinforce its commitment to encouraging our student-athletes and staff to "Be Bold."
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QUOTES FROM LEADERSHIP |
Allison Kern, Director of Athletics at Cal State East Bay, shared her excitement about the new brand message: "Our new brand message, 'Be Bold' represents more than just words; it reflects who we are and what we stand for. We are committed to pushing the envelope and leading with confidence and collaboration. This new direction will guide us as we grow and make a difference."
Look for #bEBold in marketing, messaging, and across our new website which launches in late October 2024.
Watch our new BE BOLD commercial HERE.
Latest Men's Cross Country
- MEET RECAP: Men's Cross Country at NCAA Division II West Regional ChampionshipsBILLINGS, Mont. — The Cal State East Bay men's cross country team finished 17th out of 25 teams at the 2024 NCAA Division II Cross Country West Regionals held Saturday morning at Amend Park.
- Pioneer Men's Cross Country Places 6th at CCAA Championships; McKain Earns Fourth All-CCAA HonorFRESNO, Calif. - The Cal State East Bay men's cross country team secured a sixth-place finish among nine teams at the 2024 CCAA Cross Country Championships, held Friday morning at Woodward Park. The Pioneers demonstrated strong individual performances and personal bests in the 8k race.
- This Week in Pioneer Athletics (Oct.. 16-22)Alumni Weekend is approaching this week with activities surrounding volleyball and men's and women's soccer on Thursday in Hayward as well as the Pioneers Hall of Fame Induction Ceremony on Saturday.
- Cal State East Bay Athletics Champions Diversity, Equity, and InclusionHAYWARD, Calif. – Cal State East Bay is proud to reaffirm its commitment to diversity, equity, and inclusion (DEI) as integral components of our campus culture and community. In our ongoing efforts to foster an environment where every individual feels valued and respected, we are excited to join the NCAA in celebrating its 2024 Week of Inclusion.
- MEET RECAP: Men's Cross Country at SF State InvitationalSAN FRANCISCO — The Cal State East Bay's men's cross country team finished fourth out of 12 scoring teams at the SF State Invitational held Friday afternoon in Golden Gate Park. In perspective, the Pioneers finished fourth among the eight NCAA Division II teams entered in the meet.
- MEET RECAP: Men's Cross Country at Cougar ChallengeSAN MARCOS, Calif. - Cal State East Bay men's cross country raced to a commendable sixth-place finish among 13 scoring teams at the Cougar Challenge on Saturday morning. The Pioneers showcased their prowess on the challenging 8k course at Mangrum Track & Field on the Cal State San Marcos campus, finishing third among six NCAA Division II teams.